SEO, SEM, and SMM are Acronyms for Digital Marketing Channels All three abbreviations are commonly used when discussing digital marketing. Most successful websites engage in some combination of these marketing channels, including most of the top websites that you visit every day. We added a video below, so scroll down if you’d prefer a video … Read more
An “MVP” Website is an Ongoing Experiment A minimum viable product (MVP) is a product that is developed quickly and placed in the market with the intention of learning consumer wants and revising the products to meet those wants. An “MVP” website isn’t meticulously developed until it is perceived to be perfect; it is developed … Read more
SEMRush is on Your List of Prospective SEO Tools, but is It Accurate? In this post, I’m going to run a few of my client sites through SEMRush and compare it to the data in their Google Analytics accounts. I won’t be sharing any client names, but you’ll see that there are some striking conclusions … Read more
Domain Rating (DR) and URL Rating (UR) are the metrics Ahrefs uses to rate the backlink profile of a website. DR is a measure of the quantity and quality of the backlinks going to an entire domain, while UR rates the backlinks going to a specific page. While these metrics are useful, it is important … Read more
Big Changes Just Came to Ahrefs’ Domain Rating (DR) For some time, it has been really easy to game the Ahrefs DR and Majestic’s TF. With Ahrefs’ new calculation of DR, it is likely to become much harder to pass a site off as having a strong backlink profile. There will be many more websites … Read more
If I Had to Choose Between Ahrefs and Majestic, Which Would I Pick? I have not found a tool that handles as many SEO tasks as well as Ahrefs, but it is more expensive than Majestic. If all that you need is a tool to check backlinks, you can save some money by using Majestic. … Read more
These metrics should always be considered rough estimates, not steadfast rules. The generally accepted SEO tool metrics that are considered “good” depend on the niche, but for local websites, the following numbers are often cited by SEOs as acceptable: For websites that are in more competitive niches: Trust Flow/Domain Rank/Domain Authority are not the new … Read more
Even after Penguin, I still see websites using terrible, utterly spammy SEO approaches that are actually helping them to rank. Every month, especially when there is news of “volatility” in the SERPs, I expect to see these guys crash and burn after a penalty, but alas, there they are ranking—all thanks to 425k blog comments … Read more
A Quick Explainer Of Majestic’s Trust Flow and Citation Flow. TF stands for “Trust Flow.” This number reflects the quality of the websites linking to the site, measuring the “trustworthiness” of a page. CF stands for “Citation Flow.” It reflects the amount of “link juice” that a site has and is able to pass onto … Read more
Our Local Citations Checklist With TF and CF Listed DIY Your Local SEO What is this list for? So, you have a local business and you want to get into the local “three-pack” that gets so much traffic for local search. You don’t necessarily need to hire someone; wou can do much of your own … Read more
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