Dermatology
56% Decrease in Cost Per Lead in 3 Months
Dermatology marketing agency
Attract More Patients.
Do More Procedures.
Grow Your Practice.
We are a dermatology marketing agency that helps multi-location groups and solo practitioners grow patient volume through SEO, paid advertising, and conversion-focused digital strategy.
We're not generalist marketers;
we're dermatology marketing experts
Digital Marketing for Dermatologists
Sagapixel is a dermatology marketing agency that generates qualified patient leads by integrating SEO, Google Ads, Meta (Facebook & Instagram) Ads, and content marketing into a single, cross-channel system — where every campaign reinforces the others.
- SEO drives long-term organic acquisition for medical and cosmetic dermatology services
- Google Ads captures high-intent searches — from acne therapy and eczema management to Botox, chemical peels, and laser skin resurfacing
- Meta Ads generate demand and retarget visitors who researched conditions but haven’t booked
- Content marketing supports rankings, ad quality scores, and conversion rates — educating patients on psoriasis, rosacea, melasma, and skin cancer screening before they pick up the phone
Month-to-month, no long-term contracts. You stay because the results make sense, not because you’re locked in.
Past Results
Click to view a few typical results
Dermatologist
5 Dermatology Pages Ranking Top 2 Positions in NYC
services
Dermatology SEO That Gets You Found on Google, YouTube — and ChatGPT
Our dermatology SEO services capture patient demand across Google Search, Google Maps, YouTube, and AI-driven platforms like ChatGPT and Google AI Overviews.
Technical SEO — We resolve site speed issues, crawl errors, schema markup gaps, and Core Web Vitals problems — with particular attention to medical schema and proper indexation of condition and procedure pages.
On-page optimization — Each service page targets specific dermatology keywords: condition pages (acne, eczema, psoriasis, rosacea, melasma, skin cancer), procedure pages (MOHS surgery, chemical peels, laser treatments, Botox, fillers, microneedling, phototherapy), and location pages for each office — each targeting distinct patient intent so your pages don’t compete with each other.
Local SEO — We optimize your Google Business Profile for each location, build citations across medical directories (Healthgrades, Zocdoc, Vitals, RealSelf, WebMD), manage NAP consistency, and create location-specific content. For multi-location groups, we build individual location strategies that prevent offices from cannibalizing each other. We also monitor for competitor spam, fake listings, and keyword-stuffed business names that violate Google’s guidelines.
Link building — We create linkable dermatology content assets, earn backlinks from health publications, publish guest posts on relevant sites, and run digital PR campaigns for local and national link opportunities — focusing on topically relevant sources rather than generic directories.
Video-to-blog content — Instead of non-dermatologists writing blogs, we produce video featuring you explaining conditions and treatments, then use transcripts with Custom GPTs trained on your expertise to write content that sounds like you. This ranks on Google, surfaces in YouTube search, and gets cited by AI assistants — building the E-E-A-T signals Google prioritizes for medical content.
AI search optimization — We optimize your content structure, entity relationships, and citation patterns to surface in ChatGPT, Perplexity, and Google AI Overview answers — not just traditional search results.
Website Design Services for Dermatology Practices
We design dermatology websites built to convert traffic into booked appointments using conversion psychology, UX best practices, and SEO-aware architecture.
- Distinct conversion paths for medical vs. cosmetic patients — with layouts engineered for calls, form fills, and online booking
- Trust signals where they impact decisions: board certifications, before-and-after galleries, patient testimonials, insurance accepted
- Core Web Vitals optimization with attention to image-heavy dermatology galleries
- Logical hierarchy: conditions by category, treatments linked to conditions, location pages per office
- Mobile-first UX — over 60% of dermatology searches happen on mobile, so booking flows must work on smaller screens
- ADA-compliant, accessible design
Google Ads & Facebook Ads for Dermatologists
When you need patients now, Google Ads and Meta (Facebook & Instagram) Ads deliver immediate volume while SEO builds long-term growth.
Google Ads — High-intent search campaigns segmented by service line: medical dermatology (skin cancer screening, eczema treatment, psoriasis care) and cosmetic services (Botox, fillers, laser treatments, chemical peels). Procedure-specific landing pages aligned with ad intent — a patient searching “MOHS surgery [city]” lands on a MOHS page, not your homepage. Negative keyword management filters out DIY skincare, pharmacy queries, and unrelated conditions.
Meta Ads — Demand generation campaigns for cosmetic procedures, before-and-after creative within platform compliance guidelines, retargeting visitors who researched conditions but didn’t book, and lookalike audiences built from your existing patient base.
Campaign management — Competitor keyword and ad analysis, weekly bid and creative optimization, call tracking with lead quality analysis (we track which campaigns produce patients who show up and pay), and landing page conversion rate optimization based on real user behavior data.
Don’t take our word for it.
Do a quick Google search
& check out our reviews.
One-Stop Digital Marketing for Dermatologists
Review Acquisition
Local SEO
Social Media
Review Acquisition
Monitoring negative reviews and curating positive reviews are essential for any dermatology clinic’s internet marketing maintenance strategy. Reputation management is an integral part of what we do.
- We’ll help maximize positive reviews and structure marketing solutions that make it easy for satisfied clients to share how much they love your dermatology services.
- We will help minimize or remove negative reviews left by disgruntled employees or clients.
