A home care marketing agency that grows agencies like yours
Digital marketing services to drive more leads and hire more caregivers.
Home Care Digital Marketing Services
We’re a home care marketing agency that has worked with both small independent home care businesses, as well as franchisees of national home care agencies. This has allowed us insights into the home care market that can help to get you to get the competitive edge on other home care agencies in your market.
Let our team of home care marketing professionals help you to fill your pipeline with qualified leads.
As you know, in 2021, home care agency marketing is largely done online. Healthcare is one of the most heavily searched topics on the internet, with 7% of all searches on Google being healthcare-related.
The process of finding a caregiver for a loved one will include a Google search and a visit to the home care agency’s website at some point.
Sagapixel can make sure that your home care marketing agency is being seen for those searches.
You’ll be able to have all of your home care agency’s marketing taken care so you can go back to running your business. From the early stages of web design and SEO to PPC, our team will create and execute a home care marketing strategy that maximizes your return on investment.
Full-Service Home Care Digital Marketing
At Sagapixel, you won’t have to worry about finding someone to build your website, another one to optimize all of your content for SEO, and another to manage your social media.
Our team can take care of all of your marketing needs, while making sure that every part of your marketing mix is working in conjunction with the others.
In addition, our company is uniquely qualified to help you with the most important part of home care marketing: SEO.
Google plays a particularly important role in the buyer’s journey of a home care client. A large number of potential clients are using search engines to find a caregiver for a loved one.
However, there are specific challenges to doing SEO for a home health care agency. Your SEO company will need previous experience with home care SEO in order to understand the industry, they myriad variations on the keywords your customers use for home
In-House Web Design team
In addition to providing SEO services, we
Home Care Digital Marketing Services We Offer
seo services
local seo
ppc marketing
web design
SEO Services
Just because 7% of all Google searches are related to healthcare doesn’t mean your business is showing up for those searches. That is why home health care SEO should be a vital part of your marketing strategy.
Our experienced SEO team will help with a variety of SEO services and strategies such as on-page optimizations, content marketing, local SEO, citation building, and more.
We also provide SEO consultants to home health care providers. If your healthcare business has a specific SEO challenge and needs assistance, we can provide you with an expert home health care SEO consultant to help you.
Local SEO Services
“Near me” healthcare searches have doubled since 2015 and 46% of all searches on Google have local intent. This is why it’s so important for home health care businesses to focus on local SEO.
Local SEO can help drive patient’s decisions in favor of your practice. The more data they have about your business, the more trustworthy you are in their eyes. Local SEO can be your best friend if you want to make your business more competitive online, which you should.
Local SEO services for home health care covers a wide range of services that Sagapixel can cover. These services can include local pages, Google My Business optimizations, citation building, and more.
PPC Marketing
Healthcare is one of the most difficult verticals for PPC advertisers when compared to other industries. Healthcare ads have a lower than average CTR, at 1.79% compared to the average 1.91% across industries on the search network. This is why it’s so important to utilize a team of home health care PPC marketers.
Because of the highly competitive nature of healthcare PPC, having an experienced marketing team behind your PPC ads will help make sure your ads are performing better than your competitors.
Our PPC team will capitalize on the nature of healthcare queries by using Google Ads tools and features to your advantage.
Web Design
61% of patients visit more than one healthcare provider’s website before scheduling an appointment.
Your website plays a key role in a client making the decision to pick your healthcare business over one of your competitors.
The first impression of your healthcare practice for most patients is going to be through your website. At Sagapixel, we will make sure that these patients have a positive experience through a clean website that is both desktop and mobile-friendly.
Handling patients’ medical information means you need to maintain the utmost security on your website, since a hack could potentially expose that patient health information and create a potential for a HIPPA fine.
We are a home health care marketing agency that designs, builds, and maintains home health care provider websites.