A Home Care Digital Marketing Agency that Grows Both Franchise & Independent Agencies .
Home care digital marketing services to drive more leads and hire more caregivers.
We’re not a simple shop of
SEOs & website designers;
we’re a team of skilled digital marketers
Home Care Digital Marketing Services
We’re a home care marketing agency that works with both small independent home care businesses, as well as franchisees of many of the leading national home care companies. This has allowed us insights into the home care market that can help to get you to get the competitive edge on other home care agencies in your market.
Let our team of home care marketing specialists help you to fill your pipeline with qualified leads.
As you know, in 2022, home care agency marketing is largely done online. Healthcare is one of the most heavily searched topics on the internet, with 7% of all searches on Google being healthcare-related.
The process of finding a caregiver for a loved one will include a Google search and a visit to the home care agency’s website at some point. Sagapixel can make sure that your home care agency is being found for those searches.
You’ll be able to have all of your home care agency’s marketing taken care so you can go back to running your business. From the early stages of web design and SEO to PPC, our team will create and execute a home care marketing strategy that maximizes your return on investment.
We’ve already seen what works for home care businesses throughout the U.S. and Canada. We can use that experience and insight to help grow your agency next.
services
Full-Service Home Care Digital Marketing Services
At Sagapixel, you won’t have to worry about finding someone to build your home care agency’s website, another one to optimize all of your content for SEO, and another to manage your social media.
Our team can take care of all of your home care marketing needs, while making sure that every part of your marketing mix is working in conjunction with the others.
In addition, our company is uniquely qualified to help you with the most important part of home care marketing: SEO.
Google plays a particularly important role in the buyer’s journey of a home care client. A large number of potential clients are using search engines to find a caregiver for a loved one and high rankings on Google can turn into a full pipeline of new leads, but there are challenges specific to doing SEO for a home health care agency.
Your SEO company will need previous experience with home care SEO in order to understand the home health care industry, the myriad variations on the keywords your customers use for home care services, and the proven strategies for your industry.
In-House Web Design Team
In addition to providing SEO services, we have an in-house web design team that specializes in WordPress websites for home care agencies.
We build websites that are not only beautiful and fast to load on mobile devices, but are built with your marketing in mind. All of our websites are built following best practices in conversion rate optimization so that when we start driving traffic to your home care agency’s website, it converts them into leads.
We also offer fully-managed hosting and website security to our home care agencies.
If you’d like to talk about building an ADA-compliant, HIPAA-compliant WordPress website for your home care business that won’t break the bank, click here to schedule a discovery call with us.
PPC Ads for Home Care
Healthcare is one of the most difficult verticals for PPC advertisers when compared to other industries. Healthcare ads have a lower than average CTR, at 1.79% compared to the average 1.91% across industries on the search network. This is why it’s so important to utilize a team of home health care PPC marketers.
Because of the highly competitive nature of healthcare PPC, having an experienced marketing team behind your PPC ads will help make sure your ads are performing better than your competitors.
Our PPC team will capitalize on the nature of healthcare queries by using Google Ads tools and features to your advantage.
We are a full-service SEO company
Local SEO
SEO Services
PPC Marketing
Web Design
Local SEO Services
“Near me” healthcare searches have doubled since 2015 and 46% of all searches on Google have local intent. This is why it’s so important for home health care businesses to focus on local SEO.
Local SEO can help drive patient’s decisions in favor of your practice. The more data they have about your business, the more trustworthy you are in their eyes. Local SEO can be your best friend if you want to make your business more competitive online, which you should.
Local SEO services for home health care covers a wide range of services that Sagapixel can cover. These services can include local pages, Google My Business optimizations, citation building, and more.
SEO Services
Just because 7% of all Google searches are related to healthcare doesn’t mean your business is showing up for those searches. That is why home health care SEO should be a vital part of your marketing strategy.
Our experienced SEO team will help with a variety of SEO services and strategies such as on-page optimizations, content marketing, local SEO, citation building, and more.
We also provide SEO consultants to home health care providers. If your healthcare business has a specific SEO challenge and needs assistance, we can provide you with an expert home health care SEO consultant to help you.
PPC Marketing
Healthcare is one of the most difficult verticals for PPC advertisers when compared to other industries. Healthcare ads have a lower than average CTR, at 1.79% compared to the average 1.91% across industries on the search network. This is why it’s so important to utilize a team of home health care PPC marketers.
Because of the highly competitive nature of healthcare PPC, having an experienced marketing team behind your PPC ads will help make sure your ads are performing better than your competitors.
Our PPC team will capitalize on the nature of healthcare queries by using Google Ads tools and features to your advantage.
Web Design
61% of patients visit more than one healthcare provider’s website before scheduling an appointment.
Your website plays a key role in a client making the decision to pick your healthcare business over one of your competitors.
The first impression of your healthcare practice for most patients is going to be through your website. At Sagapixel, we will make sure that these patients have a positive experience through a clean website that is both desktop and mobile-friendly.
Handling patients’ medical information means you need to maintain the utmost security on your website, since a hack could potentially expose that patient health information and create a potential for a HIPPA fine.
We are a home health care marketing agency that designs, builds, and maintains home health care provider websites.
Past Results
Plastic Surgeon
New Plastic Surgery Website 0 – 43k Monthly Visitors in 10 Mo.
Plastic Surgeon
700% Increase in Traffic for Plastic Surgeon
Healthcare
0-38k Monthly Visitors for Telemedicine
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