SEO Case Study
Plastic Surgeon
30% increase in traffic for a plastic surgeon’s website in 6 months.
30%
increase in traffic in a 6 month comparison
16.8%
increase in leads quarter/quarter
Ranking #1
for “Neck Lift Tampa”
Brief
Our client, a plastic surgeon operating in a highly competitive market for facial plastic surgery and noninvasive procedures, sought our assistance to improve their online visibility.
Upon reviewing their website, our team identified significant deficiencies in their content optimization. The existing content was not effectively targeting the keywords and queries that their patients were searching for on Google, resulting in limited website visibility and organic search traffic.
To address these challenges, we developed a comprehensive strategy that included optimizing their service pages, implementing a blog content strategy, and incorporating video content. This integrated approach aimed to enhance user engagement and increase brand visibility on social media.
Results
Since November 2023, our client has experienced a 65.8% increase in website traffic, primarily driven by our implemented blog content and video strategy. During the first half of 2024, blog page traffic surged by 88% compared to the previous six months.
Our SEO optimizations have significantly improved the client’s search engine rankings. They now hold top-three positions for key services, including “neck lift Tampa FL,” “rhinoplasty Tampa FL,” and “facelift Tampa FL.”
These rankings, combined with increased website traffic, have led to a 30% boost in overall website traffic and a 17% increase in contact form submissions, demonstrating the effectiveness of our SEO efforts.
