SEO Case Study

Home Care

We brought a website to page 1 throughout their service area in 60 days

home care suburbs philadelphia

*white line indicates the beginning of our engagement, blue line is organic traffic


This is a home care agency that engaged us to help them with both caregiver recruitment and lead generation. We developed a location page strategy targeting people looking for jobs as well as services in each of the towns withing the agency’s service area. (we have a video on this here that walks you through the whole process).

This is an independent agency operating in a region full of well-heeled competitors, including Home Instead, Visiting Angels, Comfort Keepers, etc., all of whom have tremendous domain authority (we work with many of these franchise owners and it’s almost always a walk in the park to get them results).


We placed the client on page 1 throughout the affluent suburbs of Philadelphia. This—combined with a PPC campaign targeting job seekers—resulted in 134 caregiver job applicants in 90 days.

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