SEO Case Study
Home Care
Nurse Next Door Outranking Home Instead, Comfort Keepers in Weatherford TX
Brief
This client is a Nurse Next Door franchise with a territory in a small market outside Ft. Worth, TX.
Despite being a small market, they are competing against domains with tremendous authority, age, and link equity (see screenshot). They are also a brand new franchise that doesn’t have a massive budget to spend on outranking strong incumbents.
Results
Within 6 months, we had this client at the top of the search results for everything we set our eyes on, despite the huge disadvantage in domain metrics. We accomplished this through our on-page optimization process (see here) and link building.
