SEO Case Study
Law
4x increase in traffic YoY, with over 3,400 clicks in January 2024.
4x
Increase of Traffic to the Site Year Over Year
3,400+
Monthly Organic Visitors During Peak Season
26
Keywords Ranking on Page 1 of Google
Brief
This client, a divorce lawyer targeting cities and counties just outside Philadelphia, partnered with Sagapixel in September 2022. During the initial months, the site saw consistent, yet average traffic, even during their busiest season for divorce cases in January.
Our team identified the need to create and optimize location-specific pages for the client’s key services, such as family law, divorce, and child custody, combined with location-based targeting. We focused our efforts on building and refining these pages to align with the queries potential clients were searching for in the Philadelphia region.
Results
Over the course of a year, our strategic content production and location page optimization led to 26 keywords ranking on page 1 of Google. This resulted in a significant increase in traffic, from 781 clicks in January 2023 to 3,405 clicks in January 2024—more than a 4x growth during their peak season.
