What is NAP in SEO? Why Is It Important in Local SEO in Particular?

what is nap in seo

What is NAP in SEO? If you spend any amount of time in SEO forums or Facebook groups, you’ll see the acronym NAP thrown around a lot—but what is it? In local SEO, NAP stands for “name, address, and phone number.” Maintaining a consistent NAP is an essential part of local SEO; a consistent NAP … Read more What is NAP in SEO? Why Is It Important in Local SEO in Particular?

HVAC Marketing Strategies that Work

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25 years ago, HVAC marketing largely consisted of advertising in the Yellow Pages and sending postcards in the mail. Those days are long gone, but you probably know that already. This article is going to share what is working in 2020 in HVAC marketing—as well as what isn’t working. We’ve spent the last 10 years … Read more HVAC Marketing Strategies that Work

What Is A Good TF? DR? DA?

what is a good TF DA DR

These metrics should always be considered rough estimates, not steadfast rules. The generally accepted SEO tool metrics that are considered “good” depend on the niche, but for local websites, the following numbers are often cited by SEOs as acceptable: Ahrefs – DR of 20+ Majestic – TF of 20+, with a TF/CF ratio of at … Read more What Is A Good TF? DR? DA?

7 Invaluable Steps to Marketing a Construction Business Online

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7 Invaluable Steps to Marketing a Construction Business Online. Here’s the list: Build a responsive website Include calls-to-action, contact forms, and click-to-dials on every page of the site Make sure that your title tags and headlines include the geographic areas you serve Claim and verify your Google My Business and Bing Places listings Claim your … Read more 7 Invaluable Steps to Marketing a Construction Business Online

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