What is fbclid and How to Remove it from Your Analytics

If you are a frequent user of Google Analytics, you may have noticed a new parameter in your GA report. Your URLs, which were once clean and trim, are now bogged down by this unsightly addition – “fbclid=[a ridiculously long string of characters and numbers].” If you are confused by this, you are not alone … Read more What is fbclid and How to Remove it from Your Analytics

What’s the difference between SEO, SEM, and SMM?

difference between seo and sem

SEO, SEM, and SMM are Acronyms for Digital Marketing Channels SEO is an abbreviation for search engine optimization. The goal of SEO is to get search engine users to your website through the organic search results. SEM is search engine marketing.  This includes SEO and paid search (the paid ads that you see at the … Read more What’s the difference between SEO, SEM, and SMM?

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